Brand Manager

We make cereals, snacks and baking mixes sold in grocery stores nationwide. Since 1946, the company has acquired several regional food brands. Shifts are 8 or 10 hours, with rotating weekends during peak season.

ROLE OVERVIEW:

This role sets pricing, promotions, innovation priorities and the annual marketing budget for the brand. Manages one Associate Brand Manager and several agencies. This role is remote. A quiet workspace and good internet are required.

DUTIES:

• Own the brand P&L, including net sales, gross margin and marketing spend.
• Track spend against budget and reallocate when plans change.
• Partner with key account teams on retailer presentations and line reviews.
• Set pricing and trade promotion plans with sales and revenue management.
• Monitor competitor launches, pricing and promotions.

MINIMUM QUALIFICATIONS:

• 2-4 years of brand management experience in consumer packaged goods.
• Experience owning or co-owning a brand P&L.
• Strong Excel and PowerPoint skills.
• Clear writer who can produce a tight creative brief.
• Fluent in syndicated data from Circana (IRI), Nielsen or SPINS.
• Travel up to 20% for retailer meetings, plant visits and production shoots.

PREFERRED QUALIFICATIONS:

• Experience with Amazon and other e-commerce channels.
• Background in sales or category management.
• Packaging design or regulatory labeling knowledge.

Starting pay: $121,000-$160,000 annually, depending on experience and certifications.

COMPENSATION AND BENEFITS:

• Medical, dental and vision insurance.
• 401(k) with a 100% match up to 5%.
• 11 paid holidays.
• Dental insurance.

We are an equal opportunity employer. If you need an accommodation during the application process, let us know.

Interview process: a phone call, a meeting with the hiring manager, and a final conversation with the team.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Hayloft Packing Co..