Senior Marketing Manager (Remote)

A bit about us:

BG Technologies employs 460 people across engineering hubs in New Delhi and three other locations, building ERP software for mid-market manufacturers. More than 9,000 organisations use our HR and payroll suite, from regional hospitals to school districts.

BG Technologies is a mid-sized B2B company with a small marketing team. You will manage two coordinators plus a handful of agencies and freelancers. Fully remote. You can work from anywhere in India.

Main duties:

• Brief and manage agencies for paid media, design and PR
• Approve website updates and landing pages before launch
• Review attribution data in Salesforce and GA4 and shift budget toward what works
• Present the marketing plan and results at monthly leadership meetings
• Write or edit launch messaging with product management
• Align with sales on lead scoring, routing and follow-up SLAs
• Manage the marketing budget and track spend against plan monthly
• Supervise two marketing coordinators and set their weekly priorities

About you:

• Working knowledge of GA4, Google Ads and LinkedIn Campaign Manager
• Comfortable owning a budget and explaining every line of it
• Experience working with sales teams on lead quality and pipeline
• Bachelor's degree in marketing, communications, business or a related field
• Strong writer and editor

Also helpful:

• Experience launching a new product line
• B2B SaaS or industrial marketing background
• Webflow or WordPress editing

Perks and benefits:

₹14.5-17 LPA

• Health insurance for you and your family
• Provident fund
• Paid leave
• Learning budget
• Flexible hours
• Group term life insurance

Applications are reviewed on a rolling basis.

Only shortlisted candidates will be contacted.

Start: Within 30 days.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at BG Technologies.