Senior Marketing Manager (Lifecycle)

More than 9,000 organizations use our HR and payroll suite, from regional hospitals to school districts.

Looking for a Senior Marketing Manager (Lifecycle) who wants to stay somewhere for a while. This role shares pipeline targets with sales. We care about qualified opportunities, not impressions. You can work from home anywhere in the US. We have no office requirement. Weekday working hours, with room to shift your day when needed. You get a company laptop and a headset before you start.

Job duties:

• Supervise two marketing coordinators and set their weekly priorities
• Run three to five trade shows and customer events a year
• Present the marketing plan and results at monthly leadership meetings
• Align with sales on lead scoring, routing and follow-up SLAs
• Approve website updates and landing pages before launch
• Write or edit launch messaging with product management

What we're looking for:

• 5+ years of marketing experience, including campaigns you managed end to end
• Hands-on with HubSpot, Marketo or Pardot
• Comfortable owning a budget and explaining every line of it
• Able to travel up to 15% for events
• Working knowledge of GA4, Google Ads and LinkedIn Campaign Manager

Pay and benefits:

Compensation: $132,000 - $171,000/year DOE.

• Medical, dental and vision insurance
• 401(k) with a 100% match up to 5%
• Paid parental leave
• Profit sharing
• Employee discount
• Stock options
• Health insurance

Lilactower Labs is an Equal Opportunity Employer, including disability and protected veteran status.

We read every application and reply within about a week.

Start: Flexible.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Lilactower Labs.