Senior Marketing Manager (B2B)

Our clients usually talk directly to the person doing the work. We work with restaurants, contractors and medical practices in Norwalk. Most of the team works hybrid, three days in the office.

The position:

We are adding a Senior Marketing Manager (B2B) to our operations team. Reports to the VP of Marketing and works closely with sales leadership on lead definitions and follow-up. Looking for a hands-on manager who can write a brief, build a campaign in HubSpot and read the results without waiting on an analyst. You can work from home anywhere in the US. We have no office requirement. Normal working hours, Monday to Friday. Day-to-day communication is in Slack and Google Meet.

Key responsibilities:

• Run three to five trade shows and customer events a year
• Report on MQLs, SQLs, cost per lead and campaign ROI to leadership
• Maintain brand standards across sales decks, ads and collateral
• Align with sales on lead scoring, routing and follow-up SLAs
• Hire and onboard freelancers for content and design projects
• Build email programs and nurture flows in HubSpot or Marketo
• Plan quarterly campaigns tied to pipeline and revenue targets

Required qualifications:

• 6+ years of marketing experience, including campaigns you managed end to end
• Experience working with sales teams on lead quality and pipeline
• Excel or Google Sheets skills for campaign reporting
• Comfortable owning a budget and explaining every line of it
• Managed people or agencies before

Preferred:

• MBA

What we offer:

Salary: $128,000 - $147,000 a year

• Medical, dental and vision insurance
• Paid holidays
• Short- and long-term disability
• Three weeks of PTO to start
• 401(k) with 4% match
• Health insurance

Ivoryside is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Ivoryside LLC.