Senior Digital Marketing Specialist - Remote

A BIT ABOUT US:

Our engineering group is split into roughly 60 product teams, each owning its services end to end, with on-call shared across time zones. Public sector agencies, utilities and large health systems licence our asset management platform under multi-year contracts.

The Senior Digital Marketing Specialist - Remote runs our paid search, paid social and email campaigns day to day, with a monthly ad budget around $80K.

ESSENTIAL DUTIES AND RESPONSIBILITIES:

• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp
• Audit ad accounts monthly for wasted spend and broken links
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager
• Write ad copy and work with design on creative variations for testing

MINIMUM QUALIFICATIONS:

• 5-7 years of hands-on paid media or digital marketing experience
• Able to write tight ad copy within character limits
• Comfortable in GA4 and Google Tag Manager

COMPENSATION AND BENEFITS:

Compensation: CHF 70,000-CHF 88,000 per year

• Company pension scheme
• Up to 3 days of home office per week
• Christmas bonus
• Childcare allowance
• Flexible working hours
• Meal allowance
• 30 days of annual leave

Start: Flexible.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Alpen Technologies GmbH.