Senior Digital Marketing Specialist - PPC - Remote

About the company

Websites are built in WordPress and Webflow, and we host most of them. We work with restaurants, contractors and medical practices in Cleveland. Creative reviews happen every Wednesday, and anyone can sit in.

The position

Looking for a Senior Digital Marketing Specialist - PPC - Remote who wants to stay somewhere for a while. Mix of campaign execution and analysis. Expect to spend real time in GA4 and spreadsheets. Fully remote. You can work from anywhere in the US.

Main duties

• Write ad copy and work with design on creative variations for testing.
• Segment audiences and manage retargeting lists.
• Monitor daily spend, pacing and CPA against targets.
• Keep product feeds clean in Google Merchant Center.
• Coordinate with the web team on landing page updates.
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager.
• Research keywords and negative keywords for paid search.

Required qualifications

• 6+ years of hands-on paid media or digital marketing experience.
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot.
• Strong Excel or Google Sheets skills (pivot tables, lookups)
• Able to write tight ad copy within character limits.
• Daily working knowledge of Google Ads and Meta Ads Manager.

Why work with us

• Gym membership reimbursement.
• Profit sharing.
• Health, dental and vision coverage starting on day one.

This position requires a background check.

We read every application and reply within about a week.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Snake River Media LLC.