Senior Digital Marketing Specialist

This is a newly created position. Philadelphia Digital sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. Remote position. Most of the team is in Philadelphia, but nobody is required to come in. Normal working hours, Monday to Friday.

Essential duties and responsibilities

• Set up and maintain conversion tracking with Google Tag Manager and GA4.
• Keep product feeds clean in Google Merchant Center.
• Coordinate with the web team on landing page updates.
• Run A/B tests on ads, landing pages and email subject lines.
• Track competitor ads and promotions.

Skills and experience

• 5+ years of hands-on paid media or digital marketing experience.
• Comfortable in GA4 and Google Tag Manager.
• Strong Excel or Google Sheets skills (pivot tables, lookups)

What you get

Compensation: $92,000-$107,000 a year

• Medical, dental and vision insurance.
• 401(k) with company match.
• Paid sick leave.
• Annual bonus.
• Health, dental and vision coverage starting on day one.
• $1,000 home office setup budget.
• Profit sharing.

About the company

Our creative team handles branding, packaging and trade show materials for consumer product companies. Since 2004, the agency has worked with banks, credit unions and insurance companies. Timesheets are due daily, broken out by client and task.

Philadelphia Digital provides equal employment opportunities to all employees and applicants.

Please include a short note on why this role interests you.

We read every application and reply within about a week.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Philadelphia Digital.