Senior Digital Marketing Specialist, Paid Search

More than 300 employees work on the product, from search ranking to fraud detection. We run a marketplace with over 300,000 active sellers and fulfillment centres in four regions. Our office has a quiet floor and a loud floor.

Looking for a Senior Digital Marketing Specialist, Paid Search who wants to stay somewhere for a while. Joining the E-commerce team in Montevideo, reporting to the Marketing Manager. We are headquartered in Sheffield and have been hiring remotely since 2020. You will be employed through our employer-of-record partner in Uruguay, with a local contract and salary paid in local currency. Core hours are 10:00 AM to 4:00 PM UK time. We use Slack, Notion and Google Meet. Cameras on for team calls.

Main duties

• Audit ad accounts monthly for wasted spend and broken links
• Research keywords and negative keywords for paid search
• Track competitor ads and promotions
• Write ad copy and work with design on creative variations for testing
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager
• Segment audiences and manage retargeting lists
• Keep product feeds clean in Google Merchant Centre

Qualifications

• Able to write tight ad copy within character limits
• Bachelor's degree in marketing or a related field, or equivalent experience
• Comfortable in GA4 and Google Tag Manager
• Google Ads certification, or willing to get it within 60 days
• Detail oriented with budgets and tracking setup

Compensation and benefits

• Health insurance through our employer-of-record partner
• Co-working space stipend
• Annual team retreat
• Company laptop
• Home office setup budget

We may close this posting early once we have enough applications.

Start: Flexible.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Edwards Apps.