Senior Digital Marketing Specialist

Distribution centers in California replenish stores several times a week. Since 1942, the chain has grown from one store to several hundred. We started in 1942 and have grown to about 240 people.

Position summary:

We have an immediate opening for a Senior Digital Marketing Specialist in New York City. This is a hands-on role. You will build campaigns, write ad copy, set up tracking and report on results. Hybrid. You will need to be in New York City at least two days per week.

Day to day:

• Research keywords and negative keywords for paid search.
• Track competitor ads and promotions.
• Set up and maintain conversion tracking with Google Tag Manager and GA4.
• Write ad copy and work with design on creative variations for testing.
• Keep product feeds clean in Google Merchant Center.
• Run A/B tests on ads, landing pages and email subject lines.

Required qualifications:

• 5-7 years of hands-on paid media or digital marketing experience.
• Daily working knowledge of Google Ads and Meta Ads Manager.
• Strong Excel or Google Sheets skills (pivot tables, lookups)
• Comfortable in GA4 and Google Tag Manager.

Salary range: $104,000 to $133,000 a year

Compensation and benefits:

• Health savings account (HSA) with employer contribution.
• 401(k) with company match.
• Paid parental leave.
• Professional development budget.
• Same-week pay.
• Tuition reimbursement.
• Medical, dental and vision insurance.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Glenlane.