Senior Digital Marketing Specialist

Clinical records are kept in Epic, and the hospital is a teaching site for nursing and residency programs. Outpatient services include physical therapy, infusion, wound care and sleep studies.

Our team is growing and we are hiring a Senior Digital Marketing Specialist. We need someone who can tell us what changed when cost per acquisition jumps on a Tuesday. Remote position. Most of the team is in Bucharest, but nobody is required to come in. We keep meetings to a minimum and work mostly async. We ship you a laptop and accessories before your first day.

KEY RESPONSIBILITIES

• Run A/B tests on ads, landing pages and email subject lines
• Audit ad accounts monthly for wasted spend and broken links
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager
• Keep product feeds clean in Google Merchant Centre
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp
• Research keywords and negative keywords for paid search
• Segment audiences and manage retargeting lists
• Track competitor ads and promotions

WHAT YOU'LL NEED

• 5-7 years of hands-on paid media or digital marketing experience
• Bachelor's degree in marketing or a related field, or equivalent experience
• Google Ads certification, or willing to get it within 60 days

COMPENSATION AND BENEFITS

Compensation: RON 8,200 - RON 10,000/month

• Private medical care
• Language courses
• Life insurance
• Remote work allowance
• Meal vouchers
• Training budget

Start: Within 30 days.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Clinică Mihăilă.