Senior Digital Marketing Specialist

Headquartered in Prague, the company has grown since 1984 by acquiring regional IT providers. Our field services team covers retail chains, hospitals and banks, dispatching technicians to over 4,000 sites.

Role overview

The Senior Digital Marketing Specialist runs our paid search, paid social and email campaigns day to day, with a monthly ad budget around $80K. Bittern Data Systems sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. Fully remote. You can work from anywhere in Czechia. We use Slack, Notion and Google Meet. Cameras on for team calls.

Job duties

• Research keywords and negative keywords for paid search
• Keep product feeds clean in Google Merchant Centre
• Coordinate with the web team on landing page updates
• Audit ad accounts monthly for wasted spend and broken links
• Write ad copy and work with design on creative variations for testing
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager

What you need

• 5-7 years of hands-on paid media or digital marketing experience
• Google Ads certification, or willing to get it within 60 days
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot
• Strong Excel or Google Sheets skills (pivot tables, lookups)
• Comfortable in GA4 and Google Tag Manager
• Detail oriented with budgets and tracking setup

Nice to have

• TikTok Ads or LinkedIn Ads experience
• Shopify experience
• Attribution tools such as Triple Whale or Northbeam
• Canva or Figma for quick creative edits

Salary: CZK 66,000 to CZK 80,000/month

Pay and benefits

• Flexible hours

Duration: 6 months. Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Bittern Data Systems.