Senior Digital Marketing Specialist

We work with restaurants, contractors and medical practices in Geneva. Retainers start small, and many clients have stayed with us for years. Founded in 2022, we now have 21 employees.

Position summary

This role opened up after a team member moved internally. The Senior Digital Marketing Specialist runs our paid search, paid social and email campaigns day to day, with a monthly ad budget around $80K. Berset Marketing sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. The company is based in Geneva, Switzerland. The team is spread across multiple countries. Contract role, full-time hours, paid in USD at the end of each month. Core hours are 10:00 to 15:00 CET.

Job duties

• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager.
• Keep product feeds clean in Google Merchant Centre.
• Segment audiences and manage retargeting lists.
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp.

Skills and experience

• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot.
• Google Ads certification, or willing to get it within 60 days.
• Bachelor's degree in marketing or a related field, or equivalent experience.
• Strong Excel or Google Sheets skills (pivot tables, lookups)
• Comfortable in GA4 and Google Tag Manager.

Desirable

• TikTok Ads or LinkedIn Ads experience.

Benefits

Salary range: $2,500 - $3,000/month

• Paid time off.
• Monthly internet allowance.
• Flexible hours.

Duration: 9 months. Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Berset Marketing GmbH.