Senior Digital Marketing Executive

Enterprise clients outsource service desk, end-user support and data centre operations to us under multi-year contracts. Certifications include ISO 27001 and SOC 2 Type II, and we hold partner status with Microsoft, Cisco and VMware.

Job summary

The previous person in this role moved to another team. Seacoast Data Systems sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. We need someone who can tell us what changed when cost per acquisition jumps on a Tuesday. Our headquarters is in New York City, and about a third of the team works remotely from other countries. We hire in India through an employer of record, so this is a regular full-time job with local payroll and statutory benefits. Core hours are 9:00 AM to 1:00 PM US Eastern. You will write a lot of updates, so clear written English is important.

Job duties

• Keep product feeds clean in Google Merchant Centre.
• Research keywords and negative keywords for paid search.
• Track competitor ads and promotions.
• Audit ad accounts monthly for wasted spend and broken links.
• Set up and maintain conversion tracking with Google Tag Manager and GA4.

Minimum qualifications

• 7+ years of hands-on paid media or digital marketing experience.
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot.
• Able to write tight ad copy within character limits.
• Comfortable in GA4 and Google Tag Manager.
• Daily working knowledge of Google Ads and Meta Ads Manager.
• Google Ads certification, or willing to get it within 60 days.

Preferred qualifications

• Basic HTML for email templates.
• Attribution tools such as Triple Whale or Northbeam.

Compensation and benefits

• Two weeks of paid leave at year end.
• Monthly internet allowance.
• Flexible hours.
• Health insurance through our employer-of-record partner.

Please include your notice period and salary expectations.

Candidates must be eligible to work in India.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Seacoast Data Systems LLC.