Senior Digital Marketing Executive

Karachi Data employs 770 people across engineering hubs in Karachi and three other locations, building ERP software for mid-market manufacturers. Public sector agencies, utilities and large health systems licence our asset management platform under multi-year contracts. On-call rotates weekly and pays a flat stipend whether or not the pager goes off.

Job summary:

The Senior Digital Marketing Executive runs our paid search, paid social and email campaigns day to day, with a monthly ad budget around $80K. This is a hands-on role. You will build campaigns, write ad copy, set up tracking and report on results. Fully remote. You can work from anywhere in Pakistan. Hours are flexible, with one short team call each morning. Clear written English is a must, as the team works across time zones.

Job duties:

• Keep product feeds clean in Google Merchant Centre
• Coordinate with the web team on landing page updates
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager
• Segment audiences and manage retargeting lists
• Track competitor ads and promotions

Required qualifications:

• 5+ years of hands-on paid media or digital marketing experience
• Google Ads certification, or willing to get it within 60 days
• Strong Excel or Google Sheets skills (pivot tables, lookups)
• Detail oriented with budgets and tracking setup

Preferred qualifications:

• Canva or Figma for quick creative edits
• TikTok Ads or LinkedIn Ads experience

PKR 120,000 - PKR 155,000 a month

Benefits:

• Medical insurance
• Provident fund
• Paid leave

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Karachi Data.