Senior Digital Marketing Executive

Headquartered in Lucknow since 2006, the company now sells in 40 countries and supports customers in 11 languages. Our engineering group is split into roughly 60 product teams, each owning its services end to end, with on-call shared across time zones. Founded in 2006, we now have 350 employees.

This is a new role. The team has doubled in size over the past year. We need someone who can tell us what changed when cost per acquisition jumps on a Tuesday. This role is fully remote within India.

YOUR RESPONSIBILITIES

• Track competitor ads and promotions
• Research keywords and negative keywords for paid search
• Write ad copy and work with design on creative variations for testing
• Set up and maintain conversion tracking with Google Tag Manager and GA4
• Run A/B tests on ads, landing pages and email subject lines
• Coordinate with the web team on landing page updates
• Segment audiences and manage retargeting lists
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp

REQUIREMENTS

• Google Ads certification, or willing to get it within 60 days
• Strong Excel or Google Sheets skills (pivot tables, lookups)
• Bachelor's degree in marketing or a related field, or equivalent experience

NICE TO HAVE

• Attribution tools such as Triple Whale or Northbeam
• TikTok Ads or LinkedIn Ads experience

PERKS AND BENEFITS

• Health insurance for you and your family
• Provident fund
• Paid leave
• Gratuity

Please submit your CV in English.

Start: Flexible.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Joshi Technologies.