Senior Digital Marketing Executive

We run one of the larger SaaS platforms for commercial insurance carriers, processing millions of policy transactions a year. Headquartered in Columbus since 1996, the company now sells in 40 countries and supports customers in 11 languages. Releases go out Tuesday mornings, never on Fridays.

Role overview

Inletbench sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. We are headquartered in Columbus and have been hiring remotely since 2020. This is a long-term contractor role, paid monthly in USD. Core hours are 9:00 AM to 1:00 PM US Eastern. We talk mostly in Slack and hop on quick calls when something needs discussing.

Your responsibilities

• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager
• Keep product feeds clean in Google Merchant Centre
• Segment audiences and manage retargeting lists
• Write ad copy and work with design on creative variations for testing
• Track competitor ads and promotions
• Research keywords and negative keywords for paid search
• Coordinate with the web team on landing page updates
• Run A/B tests on ads, landing pages and email subject lines

Required qualifications

• 7+ years of hands-on paid media or digital marketing experience
• Detail oriented with budgets and tracking setup
• Able to write tight ad copy within character limits
• Comfortable in GA4 and Google Tag Manager
• Daily working knowledge of Google Ads and Meta Ads Manager
• Strong Excel or Google Sheets skills (pivot tables, lookups)

Preferred

• Shopify experience
• Attribution tools such as Triple Whale or Northbeam

Salary range: $1,100 - $1,400 monthly

Perks and benefits

• Company laptop
• Paid time off
• Paid in USD

Candidates must be eligible to work in Pakistan.

Please submit your CV in English.

Duration: 3 months. Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Inletbench.