Senior Digital Marketing Executive

About Coleman Labs

Small accounting firms in Montana use our engagement letter and e-signature tool, and most heard about us from a colleague.

The role

Coleman Labs sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. The Senior Digital Marketing Executive runs our paid search, paid social and email campaigns day to day, with a monthly ad budget around $80K. We are headquartered in Bozeman and have been hiring remotely since 2020. We engage team members in Sri Lanka as full-time contractors. Most of our contractors have been with us for more than two years. Core hours overlap with US Central time, 9:00 AM to 1:00 PM CT. We use Slack, Notion and Google Meet. Cameras on for team calls.

What you'll work on

• Track competitor ads and promotions
• Segment audiences and manage retargeting lists
• Set up and maintain conversion tracking with Google Tag Manager and GA4
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp
• Write ad copy and work with design on creative variations for testing
• Run A/B tests on ads, landing pages and email subject lines

What you bring

• 6+ years of hands-on paid media or digital marketing experience
• Comfortable in GA4 and Google Tag Manager
• Bachelor's degree in marketing or a related field, or equivalent experience

Also helpful

• Shopify experience
• Looker Studio dashboards
• Canva or Figma for quick creative edits

Pay and benefits

• Monthly payments via wire transfer or Wise
• Annual rate review
• Monthly internet allowance
• Paid time off

Please submit your CV in English.

Duration: 3 months. Start: Flexible.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Coleman Labs LLC.