Marketing Manager

Who we are:

Our main product is a payroll and timekeeping app for hourly workforces, sold by subscription and supported from Detroit. The product is a mobile app plus a React web dashboard, with a Python and PostgreSQL backend on AWS.

We are adding headcount to this team, so this is a new seat. Looking for a hands-on manager who can write a brief, build a campaign in HubSpot and read the results without waiting on an analyst. This role shares pipeline targets with sales. We care about qualified opportunities, not impressions. Remote position. Most of the team is in Detroit, but nobody is required to come in. Normal working hours, Monday to Friday.

Main duties:

• Report on MQLs, SQLs, cost per lead and campaign ROI to leadership.
• Manage the marketing budget and track spend against plan monthly.
• Brief and manage agencies for paid media, design and PR.
• Review attribution data in Salesforce and GA4 and shift budget toward what works.
• Hire and onboard freelancers for content and design projects.
• Supervise two marketing coordinators and set their weekly priorities.

Qualifications:

• Working knowledge of GA4, Google Ads and LinkedIn Campaign Manager.
• Bachelor's degree in marketing, communications, business or a related field.
• Able to travel up to 15% for events.

Also helpful:

• Webflow or WordPress editing.
• Salesforce campaign and attribution reporting.
• Experience launching a new product line.

What you get:

Starting pay: $102,000 - $128,000 a year, depending on experience and certifications.

• Health, dental and vision coverage starting on day one.
• 401(k) with a 100% match up to 5%.
• Paid holidays.
• Dental insurance.
• Three weeks of PTO to start.
• 401(k) with company match.
• Medical, dental and vision insurance.

Apply with your resume. A cover letter is optional.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Whistleview Software.