Marketing Manager

The Marketing Manager plans and runs our marketing calendar across email, paid media, events and the website, with a budget of about $1.2M a year. Looking for a hands-on manager who can write a brief, build a campaign in HubSpot and read the results without waiting on an analyst. Remote position. Most of the team is in Hollywood, but nobody is required to come in. Standard office hours, Monday to Friday, with flexibility around them.

Job duties:

Maintain brand standards across sales decks, ads and collateral. Run three to five trade shows and customer events a year. Plan quarterly campaigns tied to pipeline and revenue targets. Review attribution data in Salesforce and GA4 and shift budget toward what works. Align with sales on lead scoring, routing and follow-up SLAs. Report on MQLs, SQLs, cost per lead and campaign ROI to leadership.

Who you are:

3-5 years of marketing experience, including campaigns you managed end to end. Hands-on with HubSpot, Marketo or Pardot. Bachelor's degree in marketing, communications, business or a related field. Comfortable owning a budget and explaining every line of it. Experience working with sales teams on lead quality and pipeline. Working knowledge of GA4, Google Ads and LinkedIn Campaign Manager.

What you get:

Medical, dental and vision insurance. 401(k) with a 100% match up to 5%. Paid holidays. Annual bonus. $1,000 home office setup budget. Dental insurance. Three weeks of PTO to start.

The company:

Our editor also writes a good share of the stories and the weekly column. Most of our subscribers have taken the paper for decades. We started in 1984 and have grown to about 14 people.

Smith Publishing is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Smith Publishing LLC.