Marketing Manager, Lifecycle

Training programs move crew members into shift lead and management roles. Since 1999, the brand has grown through company-owned and franchised locations.

The role:

This is a newly created position. Looking for a hands-on manager who can write a brief, build a campaign in HubSpot and read the results without waiting on an analyst. On site, Brownsville.

Key responsibilities:

• Align with sales on lead scoring, routing and follow-up SLAs
• Present the marketing plan and results at monthly leadership meetings
• Brief and manage agencies for paid media, design and PR
• Hire and onboard freelancers for content and design projects
• Supervise two marketing coordinators and set their weekly priorities
• Build email programs and nurture flows in HubSpot or Marketo
• Write or edit launch messaging with product management

Qualifications:

• 3+ years of marketing experience, including campaigns you managed end to end
• Hands-on with HubSpot, Marketo or Pardot
• Experience working with sales teams on lead quality and pipeline
• Bachelor's degree in marketing, communications, business or a related field

Nice to have:

• Experience launching a new product line
• Webflow or WordPress editing
• Salesforce campaign and attribution reporting
• B2B SaaS or industrial marketing background

Salary range: $91,000-$110,000 annually

Why work with us:

• Medical, dental and vision insurance
• 401(k) with a 100% match up to 5%
• 12 weeks of paid parental leave
• Profit sharing
• Flexible schedule
• Paid sick leave
• Paid holidays

Oxbowfield is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.

This position requires a background check.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Oxbowfield.