Marketing Manager (Field Marketing)

Headquartered in Berlin, the company has grown since 2006 by acquiring regional IT providers. Weser Business Technology is a managed services provider with 200 employees, supporting more than 1,500 client organisations across Germany. Tickets live in ConnectWise and everyone logs time to the quarter hour.

The role

We are adding a Marketing Manager (Field Marketing) to our operations team. This role shares pipeline targets with sales. We care about qualified opportunities, not impressions. This is an in-person role at our Berlin location.

What you'll do

• Brief and manage agencies for paid media, design and PR
• Align with sales on lead scoring, routing and follow-up SLAs
• Approve website updates and landing pages before launch
• Supervise two marketing coordinators and set their weekly priorities
• Run three to five trade shows and customer events a year

Qualifications

• 3+ years of marketing experience, including campaigns you managed end to end
• Able to travel up to 15% for events
• Working knowledge of GA4, Google Ads and LinkedIn Campaign Manager
• Hands-on with HubSpot, Marketo or Pardot
• Experience working with sales teams on lead quality and pipeline
• Bachelor's degree in marketing, communications, business or a related field

Preferred qualifications

• MBA
• Webflow or WordPress editing
• Salesforce campaign and attribution reporting
• Familiarity with ABM tools such as 6sense or Demandbase

Salary range: €58,000 - €77,000 a year

Perks and benefits

• Company pension scheme
• 30 days of annual leave
• JobRad bike leasing
• Holiday pay
• Christmas bonus
• Learning budget

We look at every application, usually within a week.

Start: Within 30 days.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Weser Business Technology.