Junior Digital Marketing Specialist

Since 2019, the company has run a comparison site for car insurance, mortgages and credit cards. Product reviews happen on Thursdays, with demos of whatever shipped that week.

The previous person in this role moved to another team. Mix of campaign execution and analysis. Expect to spend real time in GA4 and spreadsheets. This role is fully remote within Germany. A quiet workspace and good internet are required.

DUTIES

• Track competitor ads and promotions.
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager.
• Research keywords and negative keywords for paid search.
• Audit ad accounts monthly for wasted spend and broken links.
• Set up and maintain conversion tracking with Google Tag Manager and GA4.
• Segment audiences and manage retargeting lists.
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp.
• Keep product feeds clean in Google Merchant Centre.

MINIMUM QUALIFICATIONS

• 1+ years of hands-on paid media or digital marketing experience.
• Daily working knowledge of Google Ads and Meta Ads Manager.
• Comfortable in GA4 and Google Tag Manager.

PREFERRED

• Basic HTML for email templates.
• Canva or Figma for quick creative edits.

WHAT WE OFFER

Rate: €25,000 to €33,000/year

• Flexible working hours.

Candidates must be eligible to work in Germany.

Applications are reviewed weekly.

Duration: 9 months. Start: Flexible.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Parcelfold HQ.