Junior Digital Marketing Specialist, Paid Search

Who we are:

We make a web-based inventory and purchasing system used by independent restaurants, breweries and small food manufacturers. Founded in 2010, the business writes the billing, metering and customer portal software that small water and electric utilities run on.

What this job is:

Dogwoodline is looking for a Junior Digital Marketing Specialist, Paid Search to join a small, steady team. Mix of campaign execution and analysis. Expect to spend real time in GA4 and spreadsheets. Remote, open to candidates across the US. You can set your own hours around a daily morning check-in. Strong written English is important, since much of our work is async.

What you'll work on:

• Research keywords and negative keywords for paid search.
• Segment audiences and manage retargeting lists.
• Set up and maintain conversion tracking with Google Tag Manager and GA4.
• Coordinate with the web team on landing page updates.
• Write ad copy and work with design on creative variations for testing.

About you:

• 1-2 years of hands-on paid media or digital marketing experience.
• Detail oriented with budgets and tracking setup.
• Google Ads certification, or willing to get it within 60 days.
• Bachelor's degree in marketing or a related field, or equivalent experience.

Benefits:

The base pay range for this position is $60,000 - $72,000 a year. Actual pay depends on experience, skills and location.

• Medical, dental and vision insurance.
• 401(k) with 4% match.
• 11 paid holidays.
• Professional development budget.
• Home office stipend.

We read every application and reply within about a week.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Dogwoodline.