Junior Digital Marketing Specialist (E-commerce)

The company:

The concrete division pours foundations, slabs, tilt-up walls and site paving. Healthcare construction, including occupied hospital renovations with infection control, is a specialty.

We are adding a Junior Digital Marketing Specialist (E-commerce) to our operations team. This is a hands-on role. You will build campaigns, write ad copy, set up tracking and report on results. This is a fully remote position open to candidates anywhere in the US.

Your responsibilities:

• Research keywords and negative keywords for paid search.
• Set up and maintain conversion tracking with Google Tag Manager and GA4.
• Segment audiences and manage retargeting lists.
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp.
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager.
• Audit ad accounts monthly for wasted spend and broken links.
• Keep product feeds clean in Google Merchant Center.

Who you are:

• 1-2 years of hands-on paid media or digital marketing experience.
• Google Ads certification, or willing to get it within 60 days.
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot.

Bonus points:

• Looker Studio dashboards.
• Attribution tools such as Triple Whale or Northbeam.

What we offer:

Compensation: $53,000 - $63,000 annually

• Health, dental and vision coverage starting on day one.
• 401(k) with company match.
• Paid holidays.
• Referral program.
• Professional development budget.
• Health insurance.
• Short- and long-term disability.

We are an equal opportunity employer and value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Applicants must be authorized to work in the U.S.

Start: Within 30 days.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at DW Construction.