Head of Marketing (Remote)

ABOUT MARKETING CASTRO

Marketing Castro is an independent agency with 550 employees in offices across Mexico. Creative, strategy, media and analytics staff work together in dedicated account groups.

This role shares pipeline targets with sales. We care about qualified opportunities, not impressions. The Head of Marketing (Remote) plans and runs our marketing calendar across email, paid media, events and the website, with a budget of about $1.2M a year.

JOB DUTIES

• Manage the marketing budget and track spend against plan monthly
• Align with sales on lead scoring, routing and follow-up SLAs
• Hire and onboard freelancers for content and design projects
• Run three to five trade shows and customer events a year
• Write or edit launch messaging with product management
• Present the marketing plan and results at monthly leadership meetings

QUALIFICATIONS

• Bachelor's degree in marketing, communications, business or a related field
• Strong writer and editor
• Managed people or agencies before
• Working knowledge of GA4, Google Ads and LinkedIn Campaign Manager
• Excel or Google Sheets skills for campaign reporting

PLUSES

• Webflow or WordPress editing
• B2B SaaS or industrial marketing background
• Experience launching a new product line

WHY WORK WITH US

Compensation: MXN 50,000 - MXN 63,000 per month

• Private health insurance
• 13th-month bonus
• Home office equipment
• Gym membership
• Payment in USD
• Annual bonus

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Marketing Castro.