Digital Marketing Specialist

Advertising sales teams work with local businesses and national agencies. Perez Studios owns more than 100 newspapers, TV stations and websites across the US.

Overview

Perez Studios is looking for a Digital Marketing Specialist to join a small, steady team. We need someone who can tell us what changed when cost per acquisition jumps on a Tuesday. Fully remote. You can work from anywhere in the US. Normal working hours, Monday to Friday. We use Slack, Notion and Google Meet. Cameras on for team calls.

Duties

• Write ad copy and work with design on creative variations for testing
• Monitor daily spend, pacing and CPA against targets
• Keep product feeds clean in Google Merchant Center
• Research keywords and negative keywords for paid search
• Segment audiences and manage retargeting lists
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager

What we're looking for

• 3+ years of hands-on paid media or digital marketing experience
• Comfortable in GA4 and Google Tag Manager
• Bachelor's degree in marketing or a related field, or equivalent experience
• Google Ads certification, or willing to get it within 60 days

What you get

The salary range for this role is $72,000 to $89,000 per year. This range reflects base salary only.

• Health, dental and vision coverage starting on day one
• 401(k) with 4% match
• Paid parental leave
• Tuition reimbursement
• Employee discount
• Professional development budget
• Profit sharing

New hires usually start two to three weeks after accepting an offer.

Start: Flexible.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Perez Studios.