Digital Marketing Specialist - Paid Social

The company

Annual releases gave way to two-week sprints years ago, and the platform now handles over 200 million API calls a day. Our engineering group is split into roughly 60 product teams, each owning its services end to end, with on-call shared across time zones. On-call rotates weekly and pays a flat stipend whether or not the pager goes off.

Position summary

Our team is growing and we are hiring a Digital Marketing Specialist - Paid Social. Mix of campaign execution and analysis. Expect to spend real time in GA4 and spreadsheets. Remote, open to candidates across the US. Normal working hours, Monday to Friday.

Key responsibilities

• Set up and maintain conversion tracking with Google Tag Manager and GA4
• Research keywords and negative keywords for paid search
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager
• Audit ad accounts monthly for wasted spend and broken links
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp
• Run A/B tests on ads, landing pages and email subject lines
• Track competitor ads and promotions

About you

• 2-4 years of hands-on paid media or digital marketing experience
• Detail oriented with budgets and tracking setup
• Google Ads certification, or willing to get it within 60 days
• Strong Excel or Google Sheets skills (pivot tables, lookups)
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot
• Daily working knowledge of Google Ads and Meta Ads Manager

Why work with us

The salary range for this role is $70,000-$90,000 a year. This range reflects base salary only.

• Health insurance
• 401(k) with 4% match
• 11 paid holidays
• Vision insurance
• Cell phone reimbursement
• Tuition reimbursement
• Gym membership reimbursement

RPP Systems provides equal employment opportunities to all employees and applicants.

This position requires a background check.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at RPP Systems Inc..