Digital Marketing Manager

A bit about us:

Since 1967, the agency has worked with banks, credit unions and insurance companies. We use Asana for projects and Slack for everything else.

We are backfilling a position after an internal move. Mix of campaign execution and analysis. Expect to spend real time in GA4 and spreadsheets. You can work from home anywhere in Pakistan. We have no office requirement. Normal working hours, Monday to Friday. Clear written English is a must, as the team works across time zones.

Duties:

• Track competitor ads and promotions.
• Set up and maintain conversion tracking with Google Tag Manager and GA4.
• Audit ad accounts monthly for wasted spend and broken links.
• Coordinate with the web team on landing page updates.

Skills and experience:

• 8+ years of hands-on paid media or digital marketing experience.
• Able to write tight ad copy within character limits.
• Bachelor's degree in marketing or a related field, or equivalent experience.
• Daily working knowledge of Google Ads and Meta Ads Manager.
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot.
• Detail oriented with budgets and tracking setup.

Benefits:

Salary: PKR 150,000 - PKR 175,000 a month

• Medical insurance.
• Provident fund.
• Paid leave.
• Fuel allowance.
• Two bonuses a year.

We will only contact shortlisted applicants.

We review applications as they come in.

Start: Flexible.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at WJ Marketing.