Digital Marketing Manager

Annual releases gave way to two-week sprints years ago, and the platform now handles over 200 million API calls a day. Our engineering group is split into roughly 60 product teams, each owning its services end to end, with on-call shared across time zones. On-call rotates weekly and pays a flat stipend whether or not the pager goes off.

Role overview:

We are adding headcount to this team, so this is a new seat. RPP Systems sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. Remote position. Most of the team is in Chandler, but nobody is required to come in. We ship you a laptop and accessories before your first day.

Job duties:

• Segment audiences and manage retargeting lists
• Set up and maintain conversion tracking with Google Tag Manager and GA4
• Report weekly on ROAS, CPA, CTR and conversion rate by channel
• Keep product feeds clean in Google Merchant Center
• Audit ad accounts monthly for wasted spend and broken links
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager

Minimum qualifications:

• 7+ years of hands-on paid media or digital marketing experience
• Detail oriented with budgets and tracking setup
• Able to write tight ad copy within character limits
• Daily working knowledge of Google Ads and Meta Ads Manager

Preferred:

• Basic HTML for email templates
• Shopify experience

The base pay range for this position is $81,000 - $101,000/year. Actual pay depends on experience, skills and location.

What we offer:

• Health, dental and vision coverage starting on day one
• 401(k) with company match
• Three weeks of PTO to start

We are an equal opportunity employer. If you need an accommodation during the application process, let us know.

Please include a short note on why this role interests you.

We read every application and reply within about a week.

Start: Within 30 days.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at RPP Systems Inc..