Digital Marketing Manager

Started in 1979 out of a spare bedroom, the agency now has a small office downtown. No pitching for work we cannot actually handle. We started in 1979 and have grown to about 17 people. Timesheets are due daily, broken out by client and task.

The role:

This is a new role. The team has doubled in size over the past year. Pathirana Creative sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. You can work from home anywhere in Sri Lanka. We have no office requirement. Flexible hours with a daily team call in the morning. Please make sure you have a quiet place to work and a solid internet connection.

What you'll do:

• Keep product feeds clean in Google Merchant Centre.
• Run A/B tests on ads, landing pages and email subject lines.
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager.
• Research keywords and negative keywords for paid search.

About you:

• 7+ years of hands-on paid media or digital marketing experience.
• Google Ads certification, or willing to get it within 60 days.
• Bachelor's degree in marketing or a related field, or equivalent experience.
• Detail oriented with budgets and tracking setup.
• Strong Excel or Google Sheets skills (pivot tables, lookups)
• Comfortable in GA4 and Google Tag Manager.

Also helpful:

• Shopify experience.
• Attribution tools such as Triple Whale or Northbeam.

Pay and benefits:

Pay: LKR 185,000 to LKR 220,000 a month

• Learning budget.
• EPF and ETF contributions.
• Internet allowance.

Please submit your CV in English.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Pathirana Creative (Pvt) Ltd.