Digital Marketing Manager

Video production is done in-house, from scripting through shoot and edit. This is a backfill for a team member who moved to another team. Joining the Digital team in Altoona, reporting to the Marketing Manager. Mix of campaign execution and analysis. Expect to spend real time in GA4 and spreadsheets. Remote, open to candidates across the US. Normal working hours, Monday to Friday. You will write a lot of updates, so clear written English is important.

• Segment audiences and manage retargeting lists
• Track competitor ads and promotions
• Coordinate with the web team on landing page updates
• Set up and maintain conversion tracking with Google Tag Manager and GA4

WHAT YOU'LL NEED:

• 7+ years of hands-on paid media or digital marketing experience
• Detail oriented with budgets and tracking setup
• Daily working knowledge of Google Ads and Meta Ads Manager
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot

We offer health insurance, 401(k) with 4% match, 11 paid holidays, $1,000 home office setup budget, profit sharing and employee assistance program.

We are unable to sponsor visas for this position.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at North Shore Advertising.