Digital Marketing Manager

Job summary:

Mix of campaign execution and analysis. Expect to spend real time in GA4 and spreadsheets. Kellam & Co. sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. This role is fully remote within Pakistan. Normal working hours, Monday to Friday.

In this role you will:

• Coordinate with the web team on landing page updates.
• Run A/B tests on ads, landing pages and email subject lines.
• Keep product feeds clean in Google Merchant Centre.
• Research keywords and negative keywords for paid search.

Required qualifications:

• Google Ads certification, or willing to get it within 60 days.
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot.
• Comfortable in GA4 and Google Tag Manager.
• Able to write tight ad copy within character limits.
• Strong Excel or Google Sheets skills (pivot tables, lookups)

Why work with us:

Pay: PKR 135,000 - PKR 165,000 a month

• Medical insurance.
• Provident fund.
• Paid leave.
• Fuel allowance.
• Two bonuses a year.

About us:

Video production is done in-house, from scripting through shoot and edit.

Start: Within 30 days.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Kellam & Co..