Digital Marketing Executive

Headquartered in Bhubaneswar, the company runs operations centres in Odisha and two other locations. We process billions of card transactions a year for merchants, banks and software platforms.

About the role:

The Digital Marketing Executive runs our paid search, paid social and email campaigns day to day, with a monthly ad budget around $80K. Joining the E-commerce team in Mumbai, reporting to the Marketing Manager. Remote position. Most of the team is in Bhubaneswar, but nobody is required to come in. Most of our work is async, and meetings are kept short. You will write a lot of updates, so clear written English is important.

Duties:

• Research keywords and negative keywords for paid search.
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp.
• Set up and maintain conversion tracking with Google Tag Manager and GA4.
• Track competitor ads and promotions.
• Audit ad accounts monthly for wasted spend and broken links.
• Keep product feeds clean in Google Merchant Centre.
• Write ad copy and work with design on creative variations for testing.
• Coordinate with the web team on landing page updates.

Required qualifications:

• Google Ads certification, or willing to get it within 60 days.
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot.
• Able to write tight ad copy within character limits.
• Detail oriented with budgets and tracking setup.

Preferred:

• Looker Studio dashboards.
• Attribution tools such as Triple Whale or Northbeam.
• Shopify experience.

₹8.5-10.5 LPA

Pay and benefits:

• Health insurance for you and your family.
• Provident fund.
• Paid leave.
• Meal coupons.
• Internet reimbursement.
• Gratuity.

Tell us your notice period and what salary you are looking for.

Please submit your CV in English.

Start: Flexible.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Trestlecrest.