Digital Marketing Executive

About us:

Since 2012, the company has sold practice management software to dental and veterinary clinics in Canada. Founded in 2012, the business writes the billing, metering and customer portal software that small water and electric utilities run on. We keep recurring meetings to Tuesdays and Thursdays where we can.

The role:

Our team is growing and we are hiring a Digital Marketing Executive. We need someone who can tell us what changed when cost per acquisition jumps on a Tuesday. Employment is through our payroll partner in Pakistan. Salary is paid monthly in Pakistani rupees. Core hours are 9:00 AM to 1:00 PM US Eastern.

What you'll do:

• Coordinate with the web team on landing page updates
• Set up and maintain conversion tracking with Google Tag Manager and GA4
• Segment audiences and manage retargeting lists
• Audit ad accounts monthly for wasted spend and broken links
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp
• Write ad copy and work with design on creative variations for testing
• Track competitor ads and promotions

What we're looking for:

• 3+ years of hands-on paid media or digital marketing experience
• Able to write tight ad copy within character limits
• Daily working knowledge of Google Ads and Meta Ads Manager

Desirable:

• Attribution tools such as Triple Whale or Northbeam
• Basic HTML for email templates

What we offer:

• Two weeks of paid leave at year end
• Health insurance through our employer-of-record partner
• Paid sick days
• Public holidays observed per your country

We may close this posting early once we have enough applications.

Start: Flexible.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Tremblay Data Inc..