Digital Marketing Executive

Across Tamil Nadu, the company runs 14 branch offices and a central depot for hardware staging and imaging. Our field services team covers retail chains, hospitals and banks, dispatching technicians to over 4,000 sites. We started in 1995 and have grown to about 300 people.

Position summary:

Rao Networks has an opening for a Digital Marketing Executive. This is a hands-on role. You will build campaigns, write ad copy, set up tracking and report on results. Remote, open to candidates across India. We keep meetings to a minimum and work mostly async. We use Slack, Notion and Google Meet. Cameras on for team calls.

Job duties:

• Segment audiences and manage retargeting lists
• Set up and maintain conversion tracking with Google Tag Manager and GA4
• Audit ad accounts monthly for wasted spend and broken links
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager
• Coordinate with the web team on landing page updates
• Track competitor ads and promotions

Minimum qualifications:

• 3+ years of hands-on paid media or digital marketing experience
• Detail oriented with budgets and tracking setup
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot
• Google Ads certification, or willing to get it within 60 days
• Able to write tight ad copy within character limits
• Daily working knowledge of Google Ads and Meta Ads Manager

Preferred qualifications:

• Looker Studio dashboards
• TikTok Ads or LinkedIn Ads experience
• Canva or Figma for quick creative edits
• Basic HTML for email templates

Compensation: ₹6,50,000 - ₹9,00,000 per annum

Why work with us:

• Health insurance for you and your family
• Provident fund
• Paid leave
• Meal coupons
• Learning budget
• Internet reimbursement

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Rao Networks.