Digital Marketing Executive

Most of our work is B2B: lead generation, content marketing and HubSpot setup.

Role overview

Ots Turundus sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. Our team is spread across 8 countries. Headquarters is in Tallinn. This is a full-time remote role. We use an employer of record in the Netherlands, so you get a proper employment contract, not a freelance agreement. Normal working hours, Monday to Friday. Communication happens mostly in Slack and short video calls.

Responsibilities

• Segment audiences and manage retargeting lists
• Set up and maintain conversion tracking with Google Tag Manager and GA4
• Run A/B tests on ads, landing pages and email subject lines
• Audit ad accounts monthly for wasted spend and broken links
• Keep product feeds clean in Google Merchant Centre
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager

You'll need

• 3+ years of hands-on paid media or digital marketing experience
• Comfortable in GA4 and Google Tag Manager
• Able to write tight ad copy within character limits
• Daily working knowledge of Google Ads and Meta Ads Manager
• Bachelor's degree in marketing or a related field, or equivalent experience
• Detail oriented with budgets and tracking setup

Perks and benefits

• Performance bonus
• Home office setup budget
• Annual team retreat
• 20 days paid time off
• Annual learning budget

Candidates must be eligible to work in Netherlands.

The posting will close once we have a strong shortlist.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Ots Turundus OÜ.