Associate Marketing Manager

Public sector agencies, utilities and large health systems license our asset management platform under multi-year contracts.

The role:

Northcote Data is a mid-sized B2B company with a small marketing team. You will manage two coordinators plus a handful of agencies and freelancers. The Associate Marketing Manager plans and runs our marketing calendar across email, paid media, events and the website, with a budget of about $1.2M a year. Hybrid: two days in the office in Evanston, the rest from home.

What you'll be doing:

• Plan quarterly campaigns tied to pipeline and revenue targets
• Maintain brand standards across sales decks, ads and collateral
• Build email programs and nurture flows in HubSpot or Marketo
• Supervise two marketing coordinators and set their weekly priorities
• Review attribution data in Salesforce and GA4 and shift budget toward what works
• Present the marketing plan and results at monthly leadership meetings
• Write or edit launch messaging with product management
• Report on MQLs, SQLs, cost per lead and campaign ROI to leadership

Required qualifications:

• Working knowledge of GA4, Google Ads and LinkedIn Campaign Manager
• Excel or Google Sheets skills for campaign reporting
• Experience working with sales teams on lead quality and pipeline
• Comfortable owning a budget and explaining every line of it
• Strong writer and editor
• Able to travel up to 15% for events
• Bachelor's degree in marketing, communications, business or a related field

Preferred qualifications:

• Familiarity with ABM tools such as 6sense or Demandbase
• MBA
• Experience launching a new product line
• Webflow or WordPress editing

$85,000 - $101,000 a year

Perks and benefits:

• Health insurance
• 401(k) with 4% match
• 12 weeks of paid parental leave
• Profit sharing
• 401(k) with company match

New hires usually start two to three weeks after accepting an offer.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Northcote Data, Inc..