Social Media Specialist

The company:

Marketing Castro is an independent agency with 550 employees in offices across Mexico. Creative, strategy, media and analytics staff work together in dedicated account groups.

We want someone who knows the difference between what gets likes and what gets customers, and can show it in the numbers. The Social Media Specialist plans, creates and publishes content for Instagram, TikTok, LinkedIn, Facebook and YouTube. Remote within Mexico. The team meets in Mexico City once a quarter, travel covered. Normal working hours, Monday to Friday. We talk mostly in Slack and hop on quick calls when something needs discussing.

Responsibilities:

• Report monthly on reach, engagement, follower growth and site traffic from social
• Follow brand voice guidelines and the legal approval process for product claims
• Maintain a library of approved brand assets and templates in Canva
• Respond to comments and direct messages within set response times
• Photograph events, products and team moments
• Manage creator and micro-influencer partnerships, including contracts and briefs
• Schedule posts in Sprout Social, Hootsuite or Later

Requirements:

• 3+ years managing social channels for a brand, agency or creator
• Strong writing with a feel for different platform voices
• Experience with Sprout Social, Hootsuite or Later
• Bachelor's degree in marketing, communications or a related field, or equivalent experience
• Portfolio showing content you created and the results it got

Perks and benefits:

MXN 28,000 - MXN 35,000/month

• Private health insurance
• 13th-month bonus
• Flexible hours
• Training budget
• Payment in USD

We are reviewing applications as they arrive, so apply early.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Marketing Castro.