SEO Analyst

Our engineering, trust and safety, and customer support teams work across offices in Rotterdam and several other countries. Traffic during holiday peaks can reach ten times normal levels, and the platform is built for it. Product reviews happen on Thursdays, with demos of whatever shipped that week.

Job summary

Waal Online is looking for an SEO Analyst to join a small, steady team. We are looking for someone who can explain a ranking drop with data instead of guesses. Remote within the Netherlands. The team meets in Rotterdam once a quarter, travel covered.

Essential duties and responsibilities

• Maintain XML sitemaps and robots.txt.
• Optimise titles, meta descriptions, headers and internal links on existing pages.
• Research keywords and build content briefs for writers.
• Investigate traffic drops after algorithm updates or site releases.
• Track competitor content and rankings for priority keywords.
• Report monthly on organic traffic, rankings and conversions.
• Review new pages and site migrations for SEO issues before launch.
• Run regular site crawls in Screaming Frog and fix or ticket the issues found.

Required qualifications

• 3-5 years of hands-on SEO work, in-house or at an agency.
• Able to show traffic results from past projects.
• Daily experience with Google Search Console and GA4.
• Experience working with developers through Jira or a similar ticketing system.
• Comfortable in Excel or Google Sheets with large keyword lists.
• Clear writer who can produce a usable content brief.
• Screaming Frog or Sitebulb for technical audits.

Preferred

• Local SEO for multi-location businesses.
• Experience with a site migration.
• Python or SQL for working with crawl and log data.
• Looker Studio reporting.

Salary range: €3,200 - €3,900/month

Perks and benefits

• Pension scheme.
• 8% holiday allowance.
• Training budget.
• Home office allowance.
• 30% ruling for eligible candidates.

Please submit your CV in English.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Waal Online.