PPC Executive

Regional guard companies acquired since 1979 make up about half of today's branches. Account managers oversee large clients with dozens of posts.

Role overview:

Soffit Protective Services sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. The PPC Executive runs our paid search, paid social and email campaigns day to day, with a monthly ad budget around $80K. On site, Mumbai.

What you'll be doing:

Set up and maintain conversion tracking with Google Tag Manager and GA4. Write ad copy and work with design on creative variations for testing. Track competitor ads and promotions. Segment audiences and manage retargeting lists. Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager. Keep product feeds clean in Google Merchant Centre. Coordinate with the web team on landing page updates.

Qualifications:

Experience with an email platform such as Klaviyo, Mailchimp or HubSpot. Detail oriented with budgets and tracking setup. Bachelor's degree in marketing or a related field, or equivalent experience. Able to write tight ad copy within character limits.

Nice to have:

Basic HTML for email templates. Shopify experience.

Salary: ₹8-9.5 LPA

What we offer:

Health insurance for you and your family. Provident fund. Paid leave. Meal coupons.

Please submit your CV in English.

Relocation support is available for the right candidate.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Soffit Protective Services.