PPC Executive

Large accounts are staffed with teams of 20 to 50 people. RM Marketing is an independent agency with 330 employees in offices across India. Deadlines move when clients change their minds, so plans have some slack built in.

Overview

RM Marketing has an opening for a PPC Executive. We need someone who can tell us what changed when cost per acquisition jumps on a Tuesday. Remote within India. The team meets in Mumbai once a quarter, travel covered. Normal working hours, Monday to Friday.

Key responsibilities

• Run A/B tests on ads, landing pages and email subject lines.
• Research keywords and negative keywords for paid search.
• Coordinate with the web team on landing page updates.
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager.
• Write ad copy and work with design on creative variations for testing.
• Segment audiences and manage retargeting lists.
• Audit ad accounts monthly for wasted spend and broken links.

Qualifications

• 3+ years of hands-on paid media or digital marketing experience.
• Detail oriented with budgets and tracking setup.
• Able to write tight ad copy within character limits.
• Comfortable in GA4 and Google Tag Manager.
• Bachelor's degree in marketing or a related field, or equivalent experience.

Also helpful

• TikTok Ads or LinkedIn Ads experience.
• Attribution tools such as Triple Whale or Northbeam.
• Basic HTML for email templates.

Pay and benefits

Salary: ₹7,50,000 - ₹10,00,000 per annum

• Health insurance for you and your family.
• Provident fund.
• Paid leave.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at RM Marketing.