PPC Executive

About Copperleaf Technologies

Profitable, no outside investors, and no plans to take any. We grow when customers pay us. Our product started as a side project in 2019 and now has a few hundred paying customers, mostly in New York.

About the role

This is a new position created as the team has grown over the last year. Joining the operations team in Rawalpindi, reporting to the Marketing Manager. Our headquarters is in New York City, and about a third of the team works remotely from other countries. This is a full-time remote role. We use an employer of record in Pakistan, so you get a proper employment contract, not a freelance agreement. Expect to work a schedule that overlaps with US Eastern business hours until about noon ET. Reliable internet and a power backup are a must.

In your first few months you will

• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp
• Write ad copy and work with design on creative variations for testing
• Track competitor ads and promotions
• Keep product feeds clean in Google Merchant Centre
• Audit ad accounts monthly for wasted spend and broken links
• Coordinate with the web team on landing page updates
• Run A/B tests on ads, landing pages and email subject lines

What you bring

• 3+ years of hands-on paid media or digital marketing experience
• Comfortable in GA4 and Google Tag Manager
• Able to write tight ad copy within character limits
• Daily working knowledge of Google Ads and Meta Ads Manager

Compensation and benefits

PKR 150,000 - PKR 175,000 per month

• Co-working space stipend
• 24 days paid time off
• Annual learning budget
• Annual salary review

Candidates must be eligible to work in Pakistan.

Start: Flexible.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Copperleaf Technologies.