PPC Executive

Cedarline operates more than 400 retail pharmacies across County Dublin. We fill over 50 million prescriptions a year through stores, mail order and specialty sites.

The position

This is a backfill for a team member who is relocating. The PPC Executive runs our paid search, paid social and email campaigns day to day, with a monthly ad budget around $80K. Mix of campaign execution and analysis. Expect to spend real time in GA4 and spreadsheets. We work hybrid out of Dublin, usually three days in, two days remote.

Responsibilities

• Segment audiences and manage retargeting lists
• Set up and maintain conversion tracking with Google Tag Manager and GA4
• Track competitor ads and promotions
• Audit ad accounts monthly for wasted spend and broken links
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp
• Coordinate with the web team on landing page updates
• Write ad copy and work with design on creative variations for testing
• Research keywords and negative keywords for paid search

Qualifications

• 3-5 years of hands-on paid media or digital marketing experience
• Bachelor's degree in marketing or a related field, or equivalent experience
• Daily working knowledge of Google Ads and Meta Ads Manager
• Google Ads certification, or willing to get it within 60 days
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot
• Able to write tight ad copy within character limits
• Comfortable in GA4 and Google Tag Manager

Salary: €41,000 to €52,000 per year

What we offer

• Health insurance for you and your family
• Pension contribution
• 23 days annual leave plus bank holidays
• Free parking
• Hybrid working
• Life assurance

Successful applicants will be contacted within a week of the closing date.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Cedarline.