PPC Executive

We cover city council, school board, high school sports and obituaries. Readers call and email with tips, complaints and wedding announcements. Deadlines are daily, sometimes hourly.

The PPC Executive runs our paid search, paid social and email campaigns day to day, with a monthly ad budget around $80K. Remote within India. The team meets in Pune once a quarter, travel covered. We do not have many meetings. Most updates happen in writing. Please make sure you have a quiet place to work and a solid internet connection.

Your responsibilities:

Set up and maintain conversion tracking with Google Tag Manager and GA4. Track competitor ads and promotions. Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp. Run A/B tests on ads, landing pages and email subject lines. Segment audiences and manage retargeting lists. Research keywords and negative keywords for paid search.

Qualifications:

2-4 years of hands-on paid media or digital marketing experience. Experience with an email platform such as Klaviyo, Mailchimp or HubSpot. Bachelor's degree in marketing or a related field, or equivalent experience. Detail oriented with budgets and tracking setup. Comfortable in GA4 and Google Tag Manager.

Perks and benefits:

Salary: ₹7,00,000 - ₹8,00,000 per annum

Health insurance for you and your family. Internet reimbursement. Learning budget. Flexible hours. Paid leave.

This posting may close early if we receive enough applications.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Arora Times.