Paid Media Specialist

About us

Russetgrid IT provides managed IT for offices of 10 to 200 users: help desk, patching, backups, Microsoft 365 and firewall management. Clients rely on us for laptop setup, Intune enrolment, backup monitoring and after-hours help when something breaks. Certification exams are paid for, and passing one comes with a raise.

The role

This is a backfill for a team member who moved to another team. The Paid Media Specialist runs our paid search, paid social and email campaigns day to day, with a monthly ad budget around $80K. Our headquarters is in Reims, and about a third of the team works remotely from other countries. Contract role, full-time hours, paid in USD at the end of each month. Core hours are 10:00 to 15:00 CET. We use Slack, Notion and Google Meet. Cameras on for team calls.

Day to day

• Track competitor ads and promotions.
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp.
• Audit ad accounts monthly for wasted spend and broken links.
• Set up and maintain conversion tracking with Google Tag Manager and GA4.
• Coordinate with the web team on landing page updates.
• Research keywords and negative keywords for paid search.
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager.

What you bring

• Strong Excel or Google Sheets skills (pivot tables, lookups)
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot.
• Bachelor's degree in marketing or a related field, or equivalent experience.
• Google Ads certification, or willing to get it within 60 days.
• Able to write tight ad copy within character limits.
• Daily working knowledge of Google Ads and Meta Ads Manager.

Pay and benefits

• Long-term engagement.
• Monthly payments via wire transfer or Wise.
• Company laptop.
• Paid in USD.

The posting will close once we have a strong shortlist.

Duration: 9 months. Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Russetgrid IT.