Paid Media Specialist, PPC

Large accounts are staffed with teams of 20 to 50 people. We use Asana for projects and Slack for everything else.

Job summary:

Seattle Digital sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. On site, Seattle.

In this role you will:

• Keep product feeds clean in Google Merchant Center.
• Segment audiences and manage retargeting lists.
• Report weekly on ROAS, CPA, CTR and conversion rate by channel.
• Audit ad accounts monthly for wasted spend and broken links.
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager.
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp.
• Research keywords and negative keywords for paid search.

Qualifications:

• 3-5 years of hands-on paid media or digital marketing experience.
• Detail oriented with budgets and tracking setup.
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot.
• Google Ads certification, or willing to get it within 60 days.
• Bachelor's degree in marketing or a related field, or equivalent experience.
• Comfortable in GA4 and Google Tag Manager.
• Daily working knowledge of Google Ads and Meta Ads Manager.

Preferred qualifications:

• Shopify experience.
• TikTok Ads or LinkedIn Ads experience.
• Looker Studio dashboards.
• Attribution tools such as Triple Whale or Northbeam.

Rate: $74,000 - $96,000 a year

Perks and benefits:

• Health insurance.
• 401(k) with company match.
• Paid sick leave.
• Gym membership reimbursement.
• Employee assistance program.
• Flexible schedule.

We are an equal opportunity employer. If you need an accommodation during the application process, let us know.

Applicants must be authorized to work in the U.S.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Seattle Digital.