Paid Media Specialist

Lab and imaging centers serve patients from all of our clinics.

Job summary:

This is a backfill for a team member who is relocating. The Paid Media Specialist runs our paid search, paid social and email campaigns day to day, with a monthly ad budget around $80K. This is a hands-on role. You will build campaigns, write ad copy, set up tracking and report on results. This role is remote. You need a reliable internet connection and somewhere quiet to work.

Your responsibilities:

• Segment audiences and manage retargeting lists.
• Run A/B tests on ads, landing pages and email subject lines.
• Write ad copy and work with design on creative variations for testing.
• Report weekly on ROAS, CPA, CTR and conversion rate by channel.
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp.

What you need:

• 3+ years of hands-on paid media or digital marketing experience.
• Strong Excel or Google Sheets skills (pivot tables, lookups)
• Comfortable in GA4 and Google Tag Manager.
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot.

Preferred:

• Shopify experience.
• Looker Studio dashboards.
• Basic HTML for email templates.
• Attribution tools such as Triple Whale or Northbeam.

Pay: $80,000 - $106,000 a year

Pay and benefits:

• Health insurance.
• 401(k) with a 100% match up to 5%.
• 11 paid holidays.
• Home office stipend.
• Profit sharing.
• Vision insurance.

We review applications on a rolling basis.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Mid-Valley Internal Medicine LLC.