Paid Media Specialist - E-commerce

Who we are

Our main product is a payroll and timekeeping app for hourly workforces, sold by subscription and supported from Nottingham. Clients range from single-location retailers to franchise groups with hundreds of stores, all running our point-of-sale and loyalty software. We started in 2001 and have grown to about 70 people.

We need someone who can tell us what changed when cost per acquisition jumps on a Tuesday. Carter Systems sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. We hire in Japan through an employer of record, so this is a regular full-time job with local payroll and statutory benefits. Working hours overlap with UK business hours.

Job duties

• Track competitor ads and promotions
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp
• Set up and maintain conversion tracking with Google Tag Manager and GA4
• Keep product feeds clean in Google Merchant Centre

Minimum qualifications

• 2-4 years of hands-on paid media or digital marketing experience
• Detail oriented with budgets and tracking setup
• Strong Excel or Google Sheets skills (pivot tables, lookups)
• Bachelor's degree in marketing or a related field, or equivalent experience
• Daily working knowledge of Google Ads and Meta Ads Manager

Nice to have

• TikTok Ads or LinkedIn Ads experience

Why work with us

Rate: ¥4,100,000 to ¥5,300,000 per year

• Paid parental leave
• Company laptop
• Flexible hours
• Performance bonus
• Paid sick days
• Annual salary review
• 24 days paid time off

The posting will close once we have a strong shortlist.

Start: Immediately.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Carter Systems Ltd.