Digital Marketing Assistant

Public sector agencies, utilities and large health systems licence our asset management platform under multi-year contracts. SC Labs employs 700 people across engineering hubs in Lahore and three other locations, building ERP software for mid-market manufacturers. Laptops are MacBook Pros, and you pick your own editor.

The position:

We are backfilling a position after an internal move. SC Labs sells mostly online, so digital channels drive most of our revenue. You will be in Google Ads and Meta Ads Manager every day. Fully remote. You can work from anywhere in Pakistan. Day-to-day communication is in Slack and Google Meet.

Job duties:

• Segment audiences and manage retargeting lists
• Send weekly email campaigns and maintain automated flows in Klaviyo or Mailchimp
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager
• Track competitor ads and promotions
• Coordinate with the web team on landing page updates
• Keep product feeds clean in Google Merchant Centre
• Run A/B tests on ads, landing pages and email subject lines

Minimum qualifications:

• Daily working knowledge of Google Ads and Meta Ads Manager
• Experience with an email platform such as Klaviyo, Mailchimp or HubSpot
• Able to write tight ad copy within character limits
• Google Ads certification, or willing to get it within 60 days
• Detail oriented with budgets and tracking setup
• Strong Excel or Google Sheets skills (pivot tables, lookups)

Preferred qualifications:

• Canva or Figma for quick creative edits
• Looker Studio dashboards
• Basic HTML for email templates
• TikTok Ads or LinkedIn Ads experience

Pay: PKR 72,000 to PKR 86,000 pcm

Perks and benefits:

• Medical insurance
• Provident fund
• Paid leave
• Fuel allowance

Start: Within 30 days.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at SC Labs.