Digital Marketing Assistant

ABOUT US:

Everyone has access to the analytics dashboard, and weekly numbers are posted in Slack. The founders built the first version of the site in 2020 on nights and weekends. Core hours are 10 to 3, and the rest of the day is flexible.

WHAT THIS JOB IS:

We are adding a Digital Marketing Assistant to our operations team. This is a hands-on role. You will build campaigns, write ad copy, set up tracking and report on results. Contract role, full-time hours, paid in USD at the end of each month. You will need at least 4 hours of overlap with US Eastern time. You need a reliable internet connection and somewhere quiet to work.

IN YOUR FIRST FEW MONTHS YOU WILL:

• Coordinate with the web team on landing page updates
• Research keywords and negative keywords for paid search
• Audit ad accounts monthly for wasted spend and broken links
• Build and manage campaigns in Google Ads, Microsoft Ads and Meta Ads Manager
• Segment audiences and manage retargeting lists
• Set up and maintain conversion tracking with Google Tag Manager and GA4
• Write ad copy and work with design on creative variations for testing

WHAT WE'RE LOOKING FOR:

• 1-2 years of hands-on paid media or digital marketing experience
• Comfortable in GA4 and Google Tag Manager
• Detail oriented with budgets and tracking setup
• Bachelor's degree in marketing or a related field, or equivalent experience

ALSO HELPFUL:

• Shopify experience
• Canva or Figma for quick creative edits

PAY AND BENEFITS:

Compensation: $640 - $710 monthly

• Paid in USD
• Paid time off

Let us know your current notice period and salary expectations.

Duration: 9 months. Start: Flexible.

Demo job created on 11jobs for testing and demonstrations. It is not an actual opening at Martin Marketplace.